
If you've tried every moisturizer and conditioner on the shelf without seeing results, the problem might not be your products - it could be your water.
Hard water contains high concentrations of calcium and magnesium ions. When these minerals interact with soap, they form soap scum - that same film you see on your shower door forms on your skin. This residue clogs pores, disrupts the skin's natural pH, and prevents moisture from being absorbed.
Dermatologists have documented several skin conditions that worsen with hard water exposure: chronic dryness and flaking, eczema flare-ups, acne from clogged pores, premature aging due to free radical damage, and general irritation and redness.
The minerals in hard water build up on hair shafts over time, creating a coating that makes hair look dull, feel rough, and become difficult to manage. Color-treated hair loses its vibrancy much faster. Many people mistake hard water damage for aging or product buildup.
In most Florida homes, hard water also contains chlorine. The combination of mineral buildup and chlorine's oil-stripping effect creates a one-two punch that leaves skin and hair in particularly rough shape.
While moisturizers and deep conditioners can temporarily mask the symptoms, they can't solve the underlying problem. The only way to truly address hard water's effects on your skin and hair is to treat the water itself.
Families who switch to conditioned water typically notice a dramatic improvement within the first few showers. Skin feels smoother, hair is easier to manage, and less product is needed overall. Many customers tell us it feels like showering in bottled water.
Stop fighting your water and start enjoying it. Book a free water test with Pure Viva to find out if hard water is behind your skin and hair struggles.
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